Why Should I Use Social Media Marketing?
The short answer, everyone is on it! Social Media is the simplest way to reach extraordinary amounts of potential customers the second you post.
As of Q2 of 2019, Facebook has over 2.4 Billion active monthly users. Instagram following closely behind with just over 1 Billion active monthly users. Let’s not forget about Twitter, with 330 Million active monthly users.
Those statistics are shown to represent how important it is to be on Social Media, specifically the “Giants” of the platforms; Facebook, Instagram, Twitter, LinkedIn.
There is so much attention out there and if you’re not actively pursuing it then you’re missing out on great opportunities.
How To Use Social Media Marketing Effectively
How do you get social media users attention you may ask?
Providing valuable and engaging content is the answer. Of course there is more to it than that, but for the case of a simple description, that’s it.
Honesty wins at the end of the day, don’t just promote and sell on your posts, build community by creating relationships with your customers, starting contests, writing educational content, and organizing meet-ups.
Social Media Marketing improves brand loyalty and if you have a brand of community then you’ll always have customers.
On top of what you just read, pure data is another huge reason you need to be utilizing social media platforms Right Now!
The raw analytics you receive regarding Geographic Location, Age, Gender, Interests, etc. concerning customers who are looking at your product/service allows you to heavily retarget users who are already familiar with your brand to then convert them to a paying customer.
Skybase Media has the knowledge and capability to carry out your Social Media Marketing strategy that will be specifically tailored for your success.
Contact us for more information regarding Social Media Marketing and your specific scenario.